Analysts at the International Data Corporation (IDC), have predicted that the world's mobile employee population will reach a whopping 1.3 billion by 2015. If this is true, employees that operate remotely will inhabit 37% of the entire global workforce. We know this is obtainable as 1 billion people already work from home, as reported in 2010. This remote workforce combined with the advent of cloud technology truly opens up the marketplace and allows networking and sales to happen whenever and wherever.
Now, more than ever, the cleanliness of your data will be paramount as people throughout your company, on premises or otherwise, will be relying on the accuracy of your records to maintain good customer relationships. Using data cleansing products like Cloudingo and Dupecatcher can certainly help you clean up the records already in your database, and keep them clean as you look to the future of your CRM.